Born from love and a desire to give back, Rainbow Republic is a vibrant, Auckland-based business founded by a passionate gay couple. Sparked by the challenges of the 2020 pandemic, we began crafting pride merchandise in our homegrown workshop – all to support the continuation of our beloved local pride parade.

Our mission? To create a world where everyone feels celebrated. We source and create high-quality, locally-made LGBTQ+ pride merchandise that brings joy, promotes acceptance, and spreads love. But it’s more than just merchandise – it’s a movement.

We’re deeply committed to supporting the LGBTQ+ community. A portion of every Rainbow Republic purchase goes directly towards funding LGBTQ+ charities and initiatives. We also actively offer assistance for their vital projects, making a real difference beyond the rainbow.